BMW Group launched its first UK Environmental Report 24th November 2005.
The report contains UK base data for BMW Group’s key environmental performance indicators for the periods from 2001 to 2004 with ten case studies also included highlighting environmental improvement programmes across BMW Group’s operations in the UK.
Speaking at the launch of the report, Roger Twiney, BMW Group’s UK Director of Environmental Affairs, said: “BMW Group has a significant manufacturing and employment impact within the UK and is working hard to improve its environmental performance. The publication of the first BMW Group environmental report shows the progress we are making in putting environmental and sustainability issues at the heart of our business and manufacturing thinking.”
Continue reading Plant Oxford Cleaning Up It’s Act
MINI Canada today (22nd November 2005) announced the decision to transfer the MINI Canada media planning and buying business to The Media Company effective January 1, 2006.
“MINI has clearly been recognized in the market as a performance based car since its launch in Canada in 2002,” said Margareta Mahlstedt, Brand Communications Manager, MINI Canada. “MINI’s advertising has been very unique and has pushed the boundaries of automotive advertising in Canada. We are pleased to welcome The Media Company to the MINI Canada team. TAXI will remain MINI Canada’s advertising agency of record.”
Continue reading MINI Canada teams up with The Media Company
MINI is set to buff its fun, cheeky character still further with the announcement of a pair of highly polished new models on a very auspicious occasion.
17th November 2005 marks the 99th anniversary of the birth of the father of the original Mini, Sir Alec Issigonis. Sir Alec also fathered the post-war Morris Minor. He was the visionary who conceived of a compact front-wheel drive engineering solution that changed the course of small car history, creating the unique Mini in 1959.
MINI is still unique in its market space and its delivery of go-kart like driving fun. It also offers an unrivalled ability for owners to personalise their cars via a vast range of factory fitted options.
Now, a collection of unique characters has been developed with very distinct flavours, courtesy of a range of new features.
MINI Park Lane is a VIP lounge on wheels and MINI Checkmate takes MINI sportiness to a new level.
Both these new MINI Characters will be offered on MINI Cooper and 125 kW supercharged MINI Cooper S models.
Set to arrive early in 2006, MINI Park Lane and MINI Checkmate are easily identified by their unique paint schemes complete with a highlight silver roof.
Continue reading Park Lane & Checkmate Announced for Australian Market
MINI United attracts some 6,000 fans from around the world.
Glorious autumn sunshine lit up the MINI United event 2005 - the first official annual meeting of MINI fans from around the world - at the Misano racing circuit near Rimini. Some 6,000 visitors from more than 40 countries were there to lap up the three days of lifestyle and motorsport-inspired ambience and events.
Most of the MINI aficionados arrived in the Adriatic in their own cars, with over 1,900 MINI models - both historical and of more recent vintage - making the journey. A group of 80 British MINI enthusiasts, for example, incorporated MINI United into their annual pilgrimage to Italy following in the tyre tracks of the hit film “The Italian Job”. Dimitri Kotov took the honours for the longest distance travelled, spreading the 3,660-kilometre journey from his home in Moscow to Italy over five days. Ho Hang On, meanwhile, came all the way from Hong Kong to attend the event - albeit by plane. The proud owner of the 700,000th new-generation MINI was presented with a model car in a symbolic hand-over ceremony. The jury gave the “Best of Show” award to a MINI fitted with gullwing-style doors and powered by a 177-kW (240-bhp) engine.
Continue reading MINI United attracts some 6,000 fans from around the world
Autocar magazine has named MINI Car Manufacturer of the Year 2005 at its annual award ceremony held in London on Monday 14th November 2005.
Presenting the award, Autocar editor Rob Aherne said: “MINI has been a towering success every week of every year of its short life. The cars, which began production in 2001, have brilliantly echoed the appeal of the Issigonis original, while offering buyers a thoroughly modern design.”
The MINI Plant has achieved a reputation for production efficiency by managing to build its 500,000th vehicle nearly two years ahead of schedule. The Oxford plant employs 4,500 staff.
Continue reading Autocar names MINI Car Manufacturer of the Year
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