I would guess that this isn't going to be a popular view on the site, but I too prefer the MINI's without so much chrome on them. I have a Chili Red One which is de-badged, has alloys and body coloured inserts rather than the chrome. Being the One, it also has black grille slats and matt black mirrors - I think the overall look is more classy and less fussy than the Cooper's.
When I collected it from the dealer it was certainly drawing more attention than the £15k Coopers with their chrome everywhere and the white roof/mirrors combination. Perhaps a case of less is more?