There are many different bedding in procedures. As he installed EBC green stuff ( a slightly high performance pad), hard braking probably was his best bet. The idea is to warm up the brakes then do some near lock-up stops from about 70 to 10 (not completely stopping). Very high performance setups actually require this be done a few times to completely bed them in. Here's a link on bedding in brakes:
http://www.zeckhausen.com/bedding_in_brakes.htm