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Old Apr 21st, 2002, 12:04 AM   #1
jailed
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MINI USA dealers survey

Here in the US at most new car dealerships, after plunking down the money and driving away with the new auto the manufactor sends out a customer satisfaction survey to the new car owner to rate the dealership. Normally the dealership asks that you bring the survey back into them and let them fill it out and in exchange for doing this they will give you a free tank of gas or other small item such as car wash, oil change...

Have any US MINI buyers received such a survey and are the dealerships asking you to bring it in?

Any possiblility of scaning and posting the surrvey?
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Old Apr 21st, 2002, 12:48 AM   #2 (permalink)
BruceK
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Quote:
Originally posted by jailed
....Normally the dealership asks that you bring the survey back into them and let them fill it out and in exchange for doing this they will give you a free tank of gas or other small item such as car wash, oil change...

I've heard of dealers stressing to customers that they'd like positive feedback, and they’d welcome the opportunity to fix any problems before a customer would report negative feedback or dissatisfaction on a survey, but I have never heard of having the dealer fill out the survey itself.

I don't want to sound naive here, but in my opinion it would be corrupt and unethical in the extreme to even suggest doing so.

Does the term “bribe” come to mind?

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Old Apr 21st, 2002, 08:44 AM   #3 (permalink)
S2K&CooperS
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Not MINI related, but I have 3 surveys to fill out for my S2000. One is a Honda survey, another is a J.D. Power & Assoc. survey, and the other is from an independent research firm. The dealer also called about a week after I bought the car to ask about my buying experience. The J.D. Power survey comes with a crisp $1 bill to entice you !

I'm sure we'll be receiving these type of surveys with the MINI.

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Old Aug 11th, 2002, 10:07 PM   #4 (permalink)
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Quote:
Originally posted by BruceK

Does the term “bribe” come to mind?

Noooooo! Ya think?

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Old Aug 11th, 2002, 10:22 PM   #5 (permalink)
dwiese
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Re: MINI USA dealers survey

Quote:
Originally posted by jailed
Here in the US at most new car dealerships, after plunking down the money and driving away with the new auto the manufactor sends out a customer satisfaction survey to the new car owner to rate the dealership. Normally the dealership asks that you bring the survey back into them and let them fill it out and in exchange for doing this they will give you a free tank of gas or other small item such as car wash, oil change...

Don't tell, let me guess. These are the same dealers who are selling above MSRP, with thousands of dollars in forced options, and then refuse to give you a loaner when you have defects that need correcting, right?

-Dale
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Old Aug 11th, 2002, 11:06 PM   #6 (permalink)
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Thumbs up

I paid MSRP at my dealer. I got the survey about a week after picking up my car. It was in a big box containing a "thank you" balloon and a tin of tea biscuits.
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Old Aug 12th, 2002, 02:49 AM   #7 (permalink)
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In the year that I had my Saturn (and I still do, anyone want one? no?), I had multiple surveys to fill out. I had a couple a week or so after I got it, a few about a month later, and a few recently actually. I have no life or anything so naturally I took the time to fill all of them out, and I guess the dealership knows of these as I got thank you letters from my dealership and from Saturn for filling most of them out. Of course, the ones on car quality were sent before anything had a chance to break (and trust me it did). Oh well, got a Cooper now, and I havent gotten anything yet...then again Ive only had it for five days...

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Old Aug 12th, 2002, 07:10 PM   #8 (permalink)
stryder
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Surveys

My dealer was paranoid about getting all 5's on the MINI customer suvey, (they said they considered a 4 failing, etc). But that survey was done over the phone about a week after I took delivery. The JD Power and another one I can't remember (got sent to somewhere in Ohio) surveys arrived by mail several weeks later. It is possible the non JD Power one was paid for by MINI, I'm not sure. It was several pages, vs. about 5 questions for the phone interview.

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Old Aug 14th, 2002, 04:59 PM   #9 (permalink)
frails
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Surveys and Such

I also was encouraged to answer "5" to the questions I'd be getting in the phone survey. It happened very soon after I got the car and I had not seen the true nature of the dealership.

I also got in the mail a J.D. Powers survey and another from BMW or MINI. These came later so my responses were more representative of what was really going on.

I rated the car very high but still identified the faults. I didn't rate the dealer quite so high as I had previously.

We should all hope that the information we provide to Powers and MINI is digested and acted upon. I have to think this is having a positive effect.
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Old Aug 15th, 2002, 03:47 PM   #10 (permalink)
spoons
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Re: MINI USA dealers survey

Quote:
Originally posted by jailed
Here in the US at most new car dealerships, after plunking down the money and driving away with the new auto the manufactor sends out a customer satisfaction survey to the new car owner to rate the dealership. Normally the dealership asks that you bring the survey back into them and let them fill it out and in exchange for doing this they will give you a free tank of gas or other small item such as car wash, oil change...

Have any US MINI buyers received such a survey and are the dealerships asking you to bring it in?

Any possiblility of scaning and posting the surrvey?

I haven't yet picked up my Mini (next week, I hope!!!) from Ralph Schomp in Denver, but I can't wait to get my hands on a survey. And it's too late for them to fix anything that I would rate them low on. It was like pulling teeth to get a straight answer out of anyone as to when I could order, what that process would be, what they thought the timeline might be, etc.... I realize that they're guaranteed to sell these out for the next couple of years or so, but it would still be nice to feel like they actually wanted my business.

I have purchased several Volkswagens before, and got the same "If for any reason you can't give us a 5 on every question, let us know, and we'll make it right". By the time they tell me that, the rating has already been decided, and it's too late.

Pam <-- who is waiting impatiently for her birthday present to come off the truck from Oxnard....
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