"Cost Price" promotion from my local dealer - MINI Cooper Forum
Go Back   MINI Cooper Forum > All Models & Variants > General Discussion


General Discussion Use this forum to discuss MINI topics which are not related to other forums. Posts may be moved from here to alternative forums by the moderators without notice

Mini2.com is the premier Mini Cooper Forum on the internet. Registered Users do not see the above ads.
Reply
 
LinkBack Thread Tools Rate Thread
  #1 (permalink)  
Old Nov 3rd, 2012, 02:42 PM
MINI2 Newbie
Offline
 
Join Date: Jul 2011
Location: uk
Posts: 25
Local Time: 10:58 PM
United Kingdom Male
United-Kingdom "Cost Price" promotion from my local dealer

Hello,

Some propaganda landed on my doorstep this week from Barons Mini: Your chance to purchase a new mini at "cost price"

Out of curiosity I called to ask what that means, and was told it would be a discount of about 6%.

A quick check on Broadspeed indicates that shopping around I can get about 5% easily, in any event.

I know times are tight, but I find it hard to believe that a dealer could survive on a 6% margin. Surely the "real" margin must be twice that.

Does anybody know?

David
Reply With Quote
Sponsored Links
Advertisement
 
  #2 (permalink)  
Old Nov 3rd, 2012, 03:01 PM
MINI2 Premium Member
MINI2 Master
Offline
 
Join Date: Mar 2012
Posts: 3,053
Local Time: 10:58 PM
United Kingdom Male
The true cost price is around 33% off at the factory so not quite right and as you say it is reasonably easy to get around 5%, I think its just something to get you to contact the dealer?
Reply With Quote
  #3 (permalink)  
Old Nov 3rd, 2012, 03:49 PM
MINI2 Newbie
Offline
 
Join Date: Jul 2011
Location: uk
Posts: 25
Local Time: 10:58 PM
United Kingdom Male
Thanks. As i suspected the promotion is utterly misleading then......

Hey ho. If they were talking about 15 or 20 percent, I could have been persuaded to look at a quotation for a loaded JCW.
Reply With Quote
  #4 (permalink)  
Old Nov 3rd, 2012, 11:34 PM
MINI2 Regular
Offline
 
Join Date: Dec 2011
Posts: 76
Local Time: 10:58 PM
United Kingdom
Cost price means what they are supplied to the dealership for, not how much it cost the factory to produce
dealer margins are very complicated
5-6% is far more than a lot of car dealers would make on a basic car from some other manufacturers,
the money is made up by far higher margins on extras, and bonuses for meeting sales targets. They can also make as much money selling finance packages as they can selling the car.
Reply With Quote
Sponsored Links
Advertisement
 
Reply


Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools
Rate This Thread
Rate This Thread:

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

» Recent Threads
Lights on warning not working
Oct 21st, 2014 11:42 AM
by S2dicky
Last post by S2dicky
Today 09:16 PM
4 Replies, 364 Views
Smoked Headlight Covers GTO276S
Today 08:49 PM
by tmath23
Last post by tmath23
Today 08:49 PM
0 Replies, 39 Views
R56 Footwell module dead
Jul 15th, 2014 04:19 AM
by miniuy
Last post by yourmate
Today 08:48 PM
5 Replies, 1,128 Views
engine fan on more frequently
Oct 16th, 2014 01:46 PM
Last post by stewarth
Today 07:27 PM
3 Replies, 544 Views
Cooper S judders when idle...
Jul 17th, 2010 04:53 PM
by ben_uk
Last post by Restyle
Today 06:18 PM
6 Replies, 1,018 Views
R56 Aux input volume???????
Oct 20th, 2014 04:00 PM
Last post by Dermottdog
Today 06:00 PM
4 Replies, 478 Views
Start/Stop engine button illuminated when car is locked
Oct 21st, 2014 08:07 PM
Last post by The Nun
Today 05:03 PM
6 Replies, 369 Views
Wheel arch - advice please :)
Yesterday 10:08 PM
Last post by The Nun
Today 05:00 PM
2 Replies, 155 Views
No spray on windshield wiper
Oct 19th, 2014 08:54 PM
by mom7x
Last post by CCroker
Today 01:57 PM
2 Replies, 362 Views
Will I get jipped?
Oct 21st, 2014 11:14 PM
Last post by CCroker
Today 01:52 PM
3 Replies, 303 Views
Rear wiper motor stem problem
Oct 18th, 2014 09:57 AM
Last post by ihughes
Today 01:34 PM
4 Replies, 516 Views
2010 Cooper S
Today 01:13 PM
Last post by mike_1979
Today 01:13 PM
0 Replies, 125 Views
2001 Mini Cooper - heater not working
Yesterday 08:41 AM
by TreezaB
Last post by TreezaB
Today 07:48 AM
2 Replies, 279 Views
$95 @ Willow Springs Streets of Willow November 15-16 2014
Today 01:37 AM
by harvie
Last post by harvie
Today 01:37 AM
0 Replies, 136 Views
Mini Clubman Barn Doors Won't Lock
Yesterday 03:51 AM
Last post by WeeBad
Today 12:48 AM
1 Replies, 285 Views
PAS Fluid Leak HELP!!
Oct 15th, 2014 07:16 PM
Last post by mab01uk
Yesterday 10:59 PM
7 Replies, 672 Views
Problem after problem!! Help please!!
Yesterday 08:32 PM
Last post by mab01uk
Yesterday 10:50 PM
1 Replies, 427 Views
The new MINI voted "Classic of the Future"
Yesterday 07:08 PM
by mab01uk
Last post by Caveman
Yesterday 09:04 PM
1 Replies, 177 Views
Power Steering - not gone but acting up
Yesterday 02:23 PM
Last post by Caveman
Yesterday 09:01 PM
2 Replies, 226 Views
Bonnet gap bigger on one side
Oct 15th, 2014 05:28 PM
Last post by chris0074
Yesterday 08:42 PM
10 Replies, 1,011 Views
» Premium
» Auto Insurance
Wheel & Tire Center

Powered by vBadvanced CMPS v3.2.1

All times are GMT. The time now is 09:58 PM.



Powered by vBulletin® Copyright ©2000 - 2014, Jelsoft Enterprises Ltd.
SEO by vBSEO 3.3.2