MINI2

BRGreenie · Mar 14th, 2003, 02:02 AM

Does anyone agree with me that the JCW Works badge / logo looks a bit weak? Did they ask a graphic artist to WORK his imagunation on it - looks like they gave the job to the 14 year old tea boy...

I think he modelef the logo on a pack of Halls Cough sweets...

am I alone?

mfc · Mar 14th, 2003, 02:44 AM

I could be wrong here but I don't think you're buying a works kit for the logos... that's why they make stickers.

GordonD · Mar 14th, 2003, 02:47 AM

If your using the WORKS features to their full extent you should be going too fast for anyone to see the logo

QQQ · Mar 14th, 2003, 02:53 AM

Quote:

Originally posted by mfc
I could be wrong here but I don't think you're buying a works kit for the logos... that's why they make stickers.

He is right though, it's looks pretty ........... sh*t

BTW Exactly why is it that they make stickers? I wouldn't make stickers of such a sh***y logo

On a more serious note, I really thinks it looks......sh*t (sorry I tried....)

BRGreenie · Mar 14th, 2003, 03:40 AM

I agree I ain't gonna buy it for the artwork BUT what a missed opportnity..

With all the Cooper Heritage - chequred flags, laurel leaves etc etc images of speed etc etc ... they make it look like this...

QQQ · Mar 14th, 2003, 04:08 AM

Quote:

Originally posted by BRGreenie
I agree I ain't gonna buy it for the artwork BUT what a missed opportnity..

With all the Cooper Heritage - chequred flags, laurel leaves etc etc images of speed etc etc ... they make it look like this...

It does remind me of this also

Humourl3ss · Mar 14th, 2003, 08:12 AM

Since when is that a bad thing?

KitKat Chunky rocks my world; only slightly less so than the thought of a Works Cooper S upgrade.

-CW

GadgetGav · Mar 14th, 2003, 08:14 AM

I agree... When I first saw it, I thought it was a temporary thing, but they stuck with it....
I know they want to make it different to the John Cooper sig and the Cooper laurel wreath that were used on the classic mini's (they probably had to )... but come on... There's better logos in the signatures on this board

I don't think it even works on the understated-is-the-new-cool kind of level either... It just looks kind of cheap and naff in my opinion.
Not that it stops me wanting the JCW conversion (the $7000 price tag does that

) but I might ask for a no-badge option.

Tall bloke · Mar 14th, 2003, 04:56 PM

I totally agree. Being a Graphic Designer with 9 years experience, i find it hard to belive that a brand such as JCW would have signed off such a poor logo, (very poor typography) after all it is one of the first points of contact with the buying public.

If i remember correctly, it was a Brighton based designer that JCW used.

bigbaddaboom · Mar 14th, 2003, 05:15 PM

Quote:

Originally posted by Tall bloke
If i remember correctly, it was a Brighton based designer that JCW used.

Ohh that explains everything....

Tone · Mar 14th, 2003, 05:24 PM

I got the baseball cap - that's cool, doesn't look cheap at all. Gonna wear it when I drive the school bus. Mellow Dudes

BRGreenie · Mar 14th, 2003, 05:47 PM

Quote:

Originally posted by Tall bloke
I totally agree. Being a Graphic Designer with 9 years experience, i find it hard to belive that a brand such as JCW would have signed off such a poor logo.

Hey Tall Bloke! Good to see a professional agrees with me.

Also I am paying £3700 for this kit - I want to put an external badge on - surely for so much money I should deserve to get something decent - not something that looks awful and I'm ashamed of....

I mean it's not even subtle , or cool. on new edge , or retro - it's frankly rubbish.

Any JCW people reading this please take note and see how Scalextric do it! Remember that MINI is evocative and fun - please can you spend £500 to re-do this logo to make it the equal of your (undoubtably ) fine product.

Thanks - end of rant

Tall bloke · Mar 14th, 2003, 06:00 PM

And if you are reading this JCW, I would pitch for free for a job like this!

Chris

Mar 14th, 2003, 02:02 AM	#1
BRGreenie Warning! Armed with Volvo Join Date: Jan 2003 Location: SW London Local Time: 11:23 PM Posts: 1,244 Offline	Works Logo - dosn't 'wORK' for me - waddya think??? Does anyone agree with me that the JCW Works badge / logo looks a bit weak? Did they ask a graphic artist to WORK his imagunation on it - looks like they gave the job to the 14 year old tea boy... I think he modelef the logo on a pack of Halls Cough sweets... am I alone?

Mar 14th, 2003, 02:44 AM	#2 (permalink)
mfc MINI2 Regular Join Date: Apr 2002 Location: Pennsylvania Local Time: 06:23 PM Posts: 89 Offline	??? I could be wrong here but I don't think you're buying a works kit for the logos... that's why they make stickers. mfc = Mini Fast Car... Pearl Jam tune!

Mar 14th, 2003, 02:47 AM	#3 (permalink)
GordonD MINI2 Master Join Date: Sep 2002 Location: Mississauga, Ont, Ca Local Time: 06:23 PM Posts: 781 Offline	If your using the WORKS features to their full extent you should be going too fast for anyone to see the logo aka KWKSLVR Member: Southern Ontario MINI Club BMW Club of Canada - Trillium Chapter

Mar 14th, 2003, 02:53 AM	#4 (permalink)
QQQ MINI2 Master Join Date: Apr 2002 Location: rotterdam Local Time: 11:23 PM Posts: 2,422 Offline	Re: ??? Quote: Originally posted by mfc I could be wrong here but I don't think you're buying a works kit for the logos... that's why they make stickers. He is right though, it's looks pretty ........... sht BTW Exactly why is it that they make stickers? I wouldn't make stickers of such a sh*y logo On a more serious note, I really thinks it looks......sht (sorry I tried....)

Mar 14th, 2003, 03:40 AM	#5 (permalink)
BRGreenie Warning! Armed with Volvo Join Date: Jan 2003 Location: SW London Local Time: 11:23 PM Posts: 1,244 Offline	HE HE Great Forum for comment I agree I ain't gonna buy it for the artwork BUT what a missed opportnity.. With all the Cooper Heritage - chequred flags, laurel leaves etc etc images of speed etc etc ... they make it look like this... Attached Thumbnails

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Mar 14th, 2003, 04:08 AM	#6 (permalink)
QQQ MINI2 Master Join Date: Apr 2002 Location: rotterdam Local Time: 11:23 PM Posts: 2,422 Offline	Re: HE HE Great Forum for comment Quote: Originally posted by BRGreenie I agree I ain't gonna buy it for the artwork BUT what a missed opportnity.. With all the Cooper Heritage - chequred flags, laurel leaves etc etc images of speed etc etc ... they make it look like this... It does remind me of this also

Mar 14th, 2003, 08:12 AM	#7 (permalink)
Humourl3ss Now With More Cowbell Join Date: Oct 2002 Location: Canada City Local Time: 06:23 PM Posts: 1,767 Offline	Since when is that a bad thing? KitKat Chunky rocks my world; only slightly less so than the thought of a Works Cooper S upgrade. -CW Global Moderator

Mar 14th, 2003, 08:14 AM	#8 (permalink)
GadgetGav gadgetmeister Join Date: Mar 2002 Location: This Old House Local Time: 06:23 PM Posts: 6,088 Offline	I agree... When I first saw it, I thought it was a temporary thing, but they stuck with it.... I know they want to make it different to the John Cooper sig and the Cooper laurel wreath that were used on the classic mini's (they probably had to )... but come on... There's better logos in the signatures on this board I don't think it even works on the understated-is-the-new-cool kind of level either... It just looks kind of cheap and naff in my opinion. Not that it stops me wanting the JCW conversion (the $7000 price tag does that ) but I might ask for a no-badge option.

Mar 14th, 2003, 04:56 PM	#9 (permalink)
Tall bloke Worksssssssssssssssssssss Join Date: Oct 2002 Location: Kent Local Time: 11:23 PM Posts: 204 Offline	I totally agree. Being a Graphic Designer with 9 years experience, i find it hard to belive that a brand such as JCW would have signed off such a poor logo, (very poor typography) after all it is one of the first points of contact with the buying public. If i remember correctly, it was a Brighton based designer that JCW used.

Mar 14th, 2003, 05:15 PM	#10 (permalink)
bigbaddaboom MINI2 Master Join Date: Jan 2002 Location: Brighton, UK Local Time: 11:23 PM Posts: 1,297 Offline	Quote: Originally posted by Tall bloke If i remember correctly, it was a Brighton based designer that JCW used. Ohh that explains everything....

Mar 14th, 2003, 05:24 PM	#11 (permalink)
Tone MINI2 Master Join Date: Dec 2002 Location: Dorset, U.K. Local Time: 11:23 PM Posts: 5,795 Offline	I got the baseball cap - that's cool, doesn't look cheap at all. Gonna wear it when I drive the school bus. Mellow Dudes "I get by with a little help from my friends"

Mar 14th, 2003, 05:47 PM	#12 (permalink)
BRGreenie Warning! Armed with Volvo Join Date: Jan 2003 Location: SW London Local Time: 11:23 PM Posts: 1,244 Offline	Quote: Originally posted by Tall bloke I totally agree. Being a Graphic Designer with 9 years experience, i find it hard to belive that a brand such as JCW would have signed off such a poor logo. Hey Tall Bloke! Good to see a professional agrees with me. Also I am paying £3700 for this kit - I want to put an external badge on - surely for so much money I should deserve to get something decent - not something that looks awful and I'm ashamed of.... I mean it's not even subtle , or cool. on new edge , or retro - it's frankly rubbish. Any JCW people reading this please take note and see how Scalextric do it! Remember that MINI is evocative and fun - please can you spend £500 to re-do this logo to make it the equal of your (undoubtably ) fine product. Thanks - end of rant

Mar 14th, 2003, 06:00 PM	#13 (permalink)
Tall bloke Worksssssssssssssssssssss Join Date: Oct 2002 Location: Kent Local Time: 11:23 PM Posts: 204 Offline	And if you are reading this JCW, I would pitch for free for a job like this! Chris

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