it sounds like the event organizers took on too big a venue. Here in Scotland we never used to have a Land Rover Show because the companies that run this event thought we would all prefer to travel into Englandshire - a 500 mile round trip away. 3 years ago one event organiser risked running a show at the Royal Highland Show ground near Edinburgh and took a tiny but scenic area of the show ground and were overwhelmed with traders and the public coming along even though it was a very wet weekend. We have just had the 3rd Scottish LR Show and there were more trade stands than ever and more foreign visitors than I have ever seen - Icelandic’s, Norwegians, Swedes, German, Dutch and Italians came in significant numbers with their cars and combined their trip to the show with a holiday in Scotland. As the showground is on many bus and the tram route as well as being near to the end of the motorway network access is dead easy, there is a lot of parking available but it is costly and if you had an older Land Rover there was (until this year when the parking was made secure) risk of your car being stolen from the outfield parking. So maybe a smaller location might suit more trades and event goers.
It must be disappointing for the event organisers to have exhibits and traders widely spaced as it makes the show look like it is poorly supported. A really great location for car shows for those south of Lancaster is the British motor Heritage Centre at Gaydon in Warwickshire - plenty of parking, enough but not too much space to fill and on site camping. For those close to the area between the M40 and M1 another great place for a mega meet is the iconic Ace Cafe on the North Circular around London but you cannot just pitch up there with 100 cars, they have a very packed diary with car and motorbike club meets so you have to book well in advance if you expect large numbers to arrive. I learned that one the hard way - I ran a meet for Range Rover sport owners over their forum and expected about 2 dozen cars to come along as the owners had signed up on the forum..... we left from a well known Land Rover Dealer’s forecourt for a drive out in company down the A40 and back to the Ace...... when we arrived at the Ace the slip road off the North Circular was closed by standing Range Rover Sports everywhere. Because it was a lovely day lots of people decided to come without warning us and we ended up blocking up not just the Ace’s car parks but all the streets in the area too which doesn’t make you too popular with the locals.
Driving along in my automobile